The beauty industry is like a magician - it promises to make you look flawless but really just distracts you with smoke and mirrors. And don't even get us started on the folly of using gold flakes in skincare. Sorry, but Midas Touch wasn't a desired measure the last time we checked. Let us assure you that nothing will make you look ten years younger, but you can look great at any age with a few simple, convenient tricks and habits.


Staying hydrated is fundamental to achieving and maintaining healthy and hydrated skin. However, it’s not just about drinking plenty of water; providing your body with essential micronutrients promotes radiant and balanced skin.

Consider adding various nutrient-dense foods to your diet to support your skin health from within. For example, fill your fridge with berries and fruits like blueberries, strawberries, and oranges, packed with antioxidants that help protect your skin against environmental stressors.

While drinking a lot of water, you can also mist your skin with our slow-distilled botanical waters that deliver beneficial polyphenols to your skin.


Protecting your skin from the sun can prevent premature aging and dark spots and decrease your risk of skin cancer. So, it’s essential to protect your skin by applying sunscreen with at least SPF 30, wearing protective clothing, and avoiding sun exposure during peak hours. If the damage was already done, use antioxidant- and beta-carotene-rich skincare, such as our dense Eratō’s Multipurpose Essence. Read our Guide to Sun Damage Repair for more details.


Maintaining a consistent skincare routine is crucial for achieving healthy and beautiful skin. A good skincare regimen can prevent and treat common skin concerns such as acne, wrinkles, and dryness. Your skincare routine should comprise four basic steps: cleansing, toning, moisturizing, and sun protection.

Firstly, cleansing is essential to remove dirt, oil, and impurities from your skin. Use a gentle cleanser appropriate for your skin type, and avoid harsh soaps that can strip your skin of its natural oils.

Our skincare cleansers use biodegradable and gently cleansing Sugar Easters to cleanse without drying your skin.

Toning is an essential step in a skincare routine that can help improve the appearance and health of your skin. After cleansing, toning helps to remove any remaining traces of dirt, oil, and impurities from your skin’s surface. It also helps to restore your skin’s pH balance, which harsh cleansers or environmental factors can disrupt.

Our tonics offer beautiful toning properties, being composed of slowly steam-distilled botanicals, such as witch hazel, which can help exfoliate dead skin cells, minimize the appearance of pores, and control excess oil production.

Moisturizing is essential for beautiful skin because it helps to keep your skin hydrated, nourished, and protected. Your skin naturally produces oil, which helps to maintain a protective barrier that locks in moisture and keeps your skin soft and supple. However, factors like aging, sun exposure, and environmental stressors can all contribute to the breakdown of this barrier, leading to dryness, flakiness, and other skin concerns.

Therefore, improving your skin’s overall hydration levels is essential. Moisturizers contain emollients, humectants, and occlusives that work together to hydrate, soften, and protect your skin. Emollients like our organic mango butter, jojoba oil, and squalane can help to smooth and soften your skin’s surface. In contrast, humectants like glycerin and hyaluronic acid can help to draw water into your skin and improve its elasticity. Our Hana Defies Time Phytotherapy Serum and our Eratō’s Multipurpose Essence can deliver all these compounds and more.

Finally, never forget to put on that sunscreen, even on cloudy days!



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